Diferencias de localización en los atractivos turísticos. Comparando imagen proyectada y percibida en Uruguay

Daniel Paul Agusti

Resumen


Se identifican las similitudes y diferencias existentes en la distribución espacial de los atractivos turísticos a partir de tres fuentes: material impreso, guías turísticas y contenidos generados por los usuarios (imágenes de Instagram). El análisis se basa en datos de Uruguay. Los resultados indican una coincidencia parcial entre imagen proyectada e imagen percibida. Este hecho apunta a que el espacio turístico es más extenso y variado que el tradicionalmente asumido por estudios realizados sobre la base de una única fuente.


Palabras clave


Disonancia representativa, material turístico institucional, guías turísticas, redes sociales (Instagram), Uruguay.

Texto completo:

PDF XML


DOI: http://dx.doi.org/10.22136/est20181239

Referencias


Almeida-Santos, Carla y Buzinde, Christine (2007), “Politics of identity and space: Representational dynamics”, Journal of Travel Research, 45 (3), SAGE, Melbourne, Australia, pp. 322-332.

Balomenou, Nika y Garrod, Brian (2014), “Using volunteer-employed photography to inform tourism planning decisions: A study of St David's Peninsula, Wales”, Tourism Management, vol. 44, Elsevier, Hillcrest, Nueva Zelanda, pp. 126-139.

Bandyopadhyay, Ranjan y Morais, Duarte (2005), “Representative dissonance. India's self and Western image”, Annals of Tourism Research, 32 (4), Elsevier, Brisbane, Australia, pp. 1006-1021.

Bao, Sandra (2015), Argentina y Uruguay, GeoPlaneta, Barcelona, España.

Brandajs, Fiammetta y Soro, Elsa (2017), Turisme, mobilitat i sostenibilitat, Fundació Universitat Oberta de Catalunya, Barcelona, España.

Burford, Tim (2011), Uruguay, Alhenamedia, Barcelona, España.

Camprubí, Raquel y Coromina, Lluís (2016), “Content analysis in tourism research”, Tourism Management Perspectives, vol. 18, Elsevier, Nathan, Australia, pp. 134-140.

Caton, Kelle y Carla Almeida-Santos (2008), “Closing the hermeneutic circle? Photographic encounters with the other”, Annals of Tourism Research, 35 (1), Elsevier, Brisbane, Australia, pp. 7-26.

Choi, Soojin; Lehto, Xinran y Morrison, Alastair (2007), “Destination image representation on the web: Content analysis of Macau travel related websites”, Tourism Management, 28 (1), Elsevier, Hillcrest, Nueva Zelanda, pp. 118-129.

Coleman, Simon y Crang, Mike (2002), Tourism. Between Place and Performance, Berghahn, Nueva York, Estados Unidos de América.

Collier, John (1967), Visual anthropology: Photography as a research method, Rinehart and Winston, Nueva York, Estados Unidos de América.

Crandall, David y Snavely, Noah (2012), “Modeling people and places with internet photo collections”, Communication of the ACM, 55 (6), Queue, Nueva York, Estados Unidos de América, pp. 52-60.

Dona, Ion y Popa, Dan (2013), “Tourism destination mapping through cluster analysis”, Management, Economic Engineering in Agriculture and Rural Development, 13 (2), USAMV, Bucharest, Romania, pp. 133-138.

Donaire, José Antonio, Camprubí, Raquel y Galí, Nuria (2014), “Tourist clusters from Flickr travel photography”, Tourism Management Perspectives, vol. 11, Elsevier, Nathan, Australia, pp. 26-33.

Galí, Núria y Donaire, José Antonio (2015), “Tourists taking photographs: the long tail in tourists' perceived image of Barcelona”, Current Issues in Tourism, 18 (9), Taylor and Francis, Christchurch, Australia, pp. 893-902.

Gallarza, Martina G; Gil-Saura, Irene y Calderón-García, Haydée (2002), “Destination image: towards a conceptual framework”, Annals of Tourism Research, 29 (1), Elsevier, Brisbane, Australia, pp. 56-78.

García-Palomares, Juan Carlos, Gutiérrez, Javier y Mínguez, Carmen (2015), “Identification of tourist hot spots based on social networks: A comparative analysis of European metropolises using photo-sharing services and GPS”, Applied Geography, vol. 63, Elsevier, Kennesaw, Estados Unidos de América, pp. 408-417.

Garrod, Brian y Aleksandra Kosowska (2012), “Destination image consistency and dissonance: A content analysis of Goa's destination image in brochures and guidebooks”, Tourism Analysis, 17 (2), Cognizant, Columbia, Estados Unidos de América, pp. 167-180.

Gartner, William (1993), “Image Formation Process”, en Muzzafer Uysal y Daniel R. Fesenmaier (eds.). Communication and Channel Systems in Tourism Marketing, Haworth Press, Philadelphia, Estados Unidos de América, pp. 191-215.

Germann-Molz, Jennie y Paris-Morris, Cody (2013), “The social affordances of flashpacking: Exploring the mobility nexus of travel and communication”, Mobilities, 10 (2), Taylor and Francis, Londres, Inglaterra, pp. 173-192.

Gordon, Eric y Adriana de Souza e Silva (2011), Net Locality: Why Location Matters in a Networked World, Wiley-Blackwell, Hoboken, Estados Unidos de América.

Govers, Robert y Go, Frank M. (2004), “Projected destination image online: Website content analysis of pictures and text”, Information Technology and Tourism, 7 (2), Springer, Heidelberg, Alemania, pp. 73-89.

Grønflaten, Øyvind (2009), “Predicting Travelers’ Choice of Information Sources and Information Channels”, Journal of Travel Research, 48 (2), SAGE, Glendale, Estados Unidos de América, pp. 230-244.

Haklay, Muki (2007), “Comparing Map Calculus and Map Algebra in Dynamic GIS”, en Jane Drummond, Roland Billen, Elsa João y David Forrest (eds.), Dynamic and Mobile GIS: Investigating Change in Space and Time, Taylor and Francis, Abingdon, Inglaterra, pp. 89-104.

Hannam, Kevin, Gareth Butler y Paris Morris, Cody (2014), “Developments and key issues in tourism mobilities”, Annals of Tourism Research, vol. 44, Elsevier, Brisbane, Australia, pp. 171-185.

Hollinshead, Keith (2009), “The “worldmaking” prodigy of tourism: The reach and power of tourism in the dynamics of change and transformation”, Tourism Analysis, 14 (1), Cognizant, Columbia, Estados Unidos de América, pp. 139-152.

Hollenstein, Livia y Ross Purves (2010), “Exploring place through user-generated content: Using Flickr tags to describe city cores”, Journal of Spatial Information Science, 2010 (1), University of Canterbury, Canterbury, Nueva Zelanda, pp. 21-48.

Hughes, Howard L. y Allen, Danielle (2008), “Visitor and non-visitor images of Central and Eastern Europe: a qualitative analysis”, International Journal of Tourism Research, 10 (1), Wiley, Bournemouth, Inglaterra, pp. 27-40.

Hunter, William Cannon (2016), “The social construction of tourism online destination image: A comparative semiotic analysis of the visual representation of Seoul”. Tourism Management, vol. 54, Elsevier, Hillcrest, Nueva Zelanda, pp. 221-229.

INE Uruguay (Instituto Nacional de Estadística) (2011) “Mapas vectoriales”, Instituto Nacional de Estadística, Montevideo, Uruguay, , 4 de diciembre 2016.

Ji, Rongrong; Yue, Gao; Zhong, Bineng; Yao, Hongxun y Tian, Qi (2011), “Mining Flickr Landmarks by modelling reconstruction sparsity”, ACM Transaction on multimedia computing, Communications and applications, 7 (1), ACM, Nueva York, Estados Unidos de América, pp. 1-11.

Ji, Shaojun y Wall, Geoffrey (2015), “Understanding supply- and demand-side destination image relationships: The case of Qingdao, China”, Journal of Vacation Marketing, 21 (2), SAGE, Subang Jaya, Malaysia, pp. 205-222.

Kádár, Bálint y Gede, Mátyás (2013), “Where Do Tourists Go? Visualizing and analysing the Spatial Distribution of Geotagged Photography”, Cartographica, 48 (2), The University of Toronto, Toronto, Canadá, pp. 78-88.

Kaplan, Rachel (1985), “The analysis of perception via preference: A strategy for studying how the environment is experienced”, Landscape Planning, 12 (2), Elsevier, Michigan, Estados Unidos de América, pp. 161-176.

Katsoni, Vicky (2014), “The strategic role of virtual communities and social network sites on tourism destination marketing”, e-Journal of Science and Technology, 5 (9), Unviersity of West Attica, Aigaleo, Greece, pp. 107-117. , 13 de marzo de 2017.

Lee, Maria Younghee, Hitchcock, Michael y Lei Wengsi, Joyce (2017), “Mental mapping and heritage visitors' spatial perceptions”, Journal of Heritage Tourism, Taylor and Francis, Tempe, Estados Unidos de América, pp. 1-15 (in press).

Lew, Alan y Bob McKercher (2006), “Modeling tourist movements: A local destination analysis”, Annals of Tourism Research, 33 (2), Elsevier, Brisbane, Australia, pp. 403-423.

Lupei, Theodor; Ciobotaru, Nicu; Badea, Gabriel; Zamfir, Stefan; Matei, Boboc Monica, Laslo Mădălina Lucian y Deák György (2017), “Mapping of tourism suitability regarding wetlands”, International Journal of Tourism, 2017 (2), IARAS, Craiova, Rumania, pp. 1-9.

Lynch, Kevin (1960), The image of the city, Cambridge, The MIT Press, Massachusetts, Estados Unidos de América.

MacKay, Kelly J. y Fesenmaier, Daniel R. (1997), “Pictorial element of destination in image formation”, Annals of Tourism Research, 24 (3), Elsevier, Brisbane, Australia, pp. 537-565.

Marine-Roig, Estela y Ferrer-Rosell, Berta (2018), “Measuring the gap between projected and perceived destination images of Catalonia using compositional analysis”, Tourism Management, vol. 68, Elsevier, Hillcrest, Nueva Zelanda, pp. 236-249.

Marmolejo, Carlos y Cerda Troncoso, Jorge (2017), “El comportamiento espacio-temporal de la población como instrumento de análisis de la estructura urbana: el caso de la Barcelona metropolitana”, Cuadernos Geográficos, 56 (2), Universidad de Granada, Granada, España, pp. 111-133.

Massey, Doreen (2001), “Talking of space-time”, Transactions of the institute of British Geographers, 26 (2), Wiley, London, Inglaterra, pp. 257-261.

Mak, Athena H. N. (2017), “Online destination image: Comparing national tourism organisation's and tourists' perspectives”, Tourism Management, vol. 60, Elsevier, Hillcrest, Nueva Zelanda, pp. 280-297.

Mendelson, Andrew L., y Darling-Wolf, Fabienne (2009), “Readers’ interpretations of visual and verbal narratives of a National Geographic story on Saudi Arabia” Journalism, 10 (6), SAGE, London, Inglaterra, pp. 798-818.

Miah, Shah J.; Quan Vu, Huy; Gammack, John y McGrath, Michael (2017), “A big data analytics method for tourist behaviour analysis”, Information y Management, 54 (6), Elsevier, Hong Kong, China, pp. 771-785.

Monreal, Manuel (2012), Uruguay, GAESA, Madrid, España.

Navarro, Diego (2015), “Recursos turísticos y atractivos turísticos: conceptualización, clasificación y valoración”, Cuadernos de Turismo, núm. 35, Universidad de Granada, Granada, España, pp. 335-357.

Pagella, Gabriela (2013), Uruguay: Montevideo, Salto, Punta del Este y más, Anaya Touring, Madrid, España.

Pan, Bing y Li, Xiang (2011), “The long tail of destination image and online marketing”, Annals of Tourism Research, 38 (1), Elsevier, Brisbane, Australia, pp. 132-152.

Paül i Agustí, Daniel (2014), “Differences in the location of urban museums and their impact on urban areas”, International Journal of Cultural Policy, 20 (4), Taylor and Francis, Warwick, Inglaterra, pp. 471-495.

Paül i Agustí, Daniel (2009), L'oferta cultural en les polítiques de màrqueting de les ciutats. Universitat de Lleida, Lleida, España.

Phelps, Angela (1986), “Holiday destination image-the problem of assessment. An example developed in Menorca”, Tourism Management, 7 (3), Elsevier, Hillcrest, Nueva Zelanda, pp. 168-180.

Pritchard, Annette y Nigel Morgan (1995), “Evaluating vacation destination brochure images: The case of local authorities in Wales”, Journal of Vacation Marketing, 2 (1), SAGE, Subang Jaya, Malaysia, pp. 23-38.

Raun, Janika, Rein Ahas y Margus Tiru (2016), “Measuring tourism destinations using mobile tracking data”, Tourism Management, vol. 57, Elsevier, Hillcrest, Nueva Zelanda, pp. 202-212.

Relph, Edward (1976), Place and placeness, Pion, Londres, Inglaterra.

Schwartz, Raz y Halegoua, Germaine R. (2015), “The spatial self: Location-based identity performance on social media”, New media and society, 17 (10), SAGE, Chicago, Estados Unidos de América, pp. 1643-1660.

Seabra, Claudia, Abrantes, Jose Luis y Lages, Luis Filipe (2007), “The impact of using non-media information sources on the future use of mass media information sources: The mediating role of expectations fulfilment”, Tourism Management, 28 (6), Elsevier, Hillcrest, Nueva Zelanda, pp. 1541-1554.

Serrano i Miracle, Damià y Imbert-Bouchard Ribera, Daniel (2009), “Anàlisi de mercat: la Catalunya que es ven a les principals guies turístiques”, en: Francesc López Palomeque (dir.), Atles del turisme a Catalunya, Generalitat de Catalunya, Barcelona, España, pp. 389-405.

Shoval, Noam, Schvimer, Yonatan y Tamir, Maya (2018), “Tracking technologies and urban analysis: adding the emotional dimension”, Cities, vol. 72, Elsevier, Beijing, China, pp. 34-42.

Shoval, Noam y Raveh, Adi (2004), “Categorization of tourist attractions and the modelling of tourist cities: based on the co-plot method of multivariate analysis”, Tourism Management, 25 (6), Elsevier, Hillcrest, Nueva Zelanda, pp. 741-750.

Smith, Andrew (2005), “Conceptualizing city image change: the ‘re-imaging’ of Barcelona”, Tourism Geographies, 7 (4), Taylor and Francis, Flagstaff, Estados Unidos de América, pp. 398-423.

Sosa, Víctor (2016), Anuario 2016 Estadísticas de Turismo, Ministerio de Turismo, Montevideo, Uruguay.

Staszak, Jean-François (2014), “Géographie et cinéma: modes d’emploi”, Annales de Géographie, 2014 (1-2), Armand Colin Revues, Paris, Francia, pp. 695-696.

Stewart, Kathleen (2005), “Cultural poesis: the generativity of emergent things”, en: Norman K. Denzin y Yvonna S. Lincoln (eds.), The Sage handbook of qualitative research, SAGE, Londres, pp. 1027-1042.

Stylianou-Lamber, Theopisti (2012), “Tourists with Cameras. Reproducing or Producing?” Annals of Tourism Research, 39 (4), Elsevier, Brisbane, Australia, pp. 1817-1838.

Tasci, Asli D.A. y Gartner, William C. (2007), “Destination image and its functional relationships”, Journal of Travel Research, 45 (4), SAGE, Melbourne, Australia, pp. 413-425.

Terrell, George R. y Scott, David W. (1992), “Variable kernel density estimation”, The Annals of Statistics, 20 (3), Institute of Mathematical Statistics, Beachwood, Estados Unidos de América, pp. 1236-1265.

Wolcott, Hary F. (1995), “Making a study ‘more ethnographic’”, en: John Van Maanen (ed.), Representation in ethnography, SAGE, Londres, Inglaterra, pp. 79-111.

Yan, Grace y Almeida-Santos, Carla (2009), “CHINA, FOREVER tourism discourse and self- orientalism”, Annals of Tourism Research, 36 (2), Elsevier, Brisbane, Australia, pp. 295-315.


Enlaces refback

  • No hay ningún enlace refback.




Economía, Sociedad y Territorio, Vol. XIX, núm. 61, septiembre-diciembre  de 2019 es una publicación cuatrimestral editada por El Colegio Mexiquense A.C. Exhacienda Santa Cruz de los Patos, s/n, col. Cerro del Murciélago, Zinacantepec, C.P. 51350, México, tel. (722) 279 99 08 ext. 183, http://est.cmq.edu.mx/index.php/est/index, est@cmq.edu.mx Editora responsable: Verónica Vega Rocha. Reservas de derechos al uso exclusivo núm. 04-2016-042513474700-203 ISSN electrónico 2448-6183. Responsable de la última actualización de este número: Verónica Vega Rocha, fecha de última modificación: 30 de agosto de 2019.

Las opiniones expresadas por los autores no necesariamente reflejan la postura del editor de la publicación.

Revista Economía, Sociedad y Territorio por El Colegio Mexiquense A.C., se distribuye bajo una Licencia Creative Commons Atribución-NoComercial-SinDerivadas 4.0 Internacional.

Colegio Mexiquense30 años Colegio MexiquenseEST RevistaLicencia Creative CommonsOpen Access
Avisos Contacto